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MuNA – National Museum of Ecuador

Reopening of the MuNa – National Museum of Ecuador

After three years of being closed, the National Museum of Ecuador reopened in May 2018 after a complete renovation and reconceptualization of the museum experience.

The Problem

How might we innovate and improve the museum experience by integrating interactive technology into the exhibits to increase visitor engagement and enhance their learning experience?

My Role

Product Owner / UX Designer

I served as the point person between our clients, users, designers/developers, and other stakeholders to coordinate all aspects of the project.

I lead the ideation process and conducted several methods of UX research and usability studies.

I created user flows and wireframes and lead the UI design team.

I oversaw from end-to-end the product design, development, and implementation process.

I performed user acceptance testing to evaluate if the interface fulfilled client requirements and achieved user satisfaction.

    Solutions

    In a timeframe of 4 months my team was able to successfully deliver:

    6 Interactive applications

    3 Animated videos

    7 Informative videos

    2 Motion sensor apps

    1 360º Projection

    1 Multilingual Website

    1 Audio Guide App

    Products

    Interactive Timeline

    Interactive Timeline

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    Interactive Timelines

    We developed two interactive timelines: the first to help museum visitors learn and understand the history and growth of the MuNa, and the second, to show the history of musical production in Ecuador. The history of Ecuadorian music timeline also has an interactive music player in which visitors can listen to music recorded throughout the 20th century.

    Mobile App & Audio Tour

    Mobile App & Audio Tour

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    Mobile App & Audio Tour

    We built the Mobile App & Audio Tour to enable visitors to do a self-tour and engage with audios featuring behind-the-scenes stories, a variety of expert voices, and music to transport them into the artwork.

    Visitors can also access general information and a map of the museum through the app.

    Siekopai World

    Siekopai World

    Motion Sensor Game
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    Siekopai World

    We were asked to create an interface that would allow museum visitors to get to know the Siekopai indigenous community, located in the Ecuadorian and Peruvian Amazon.

    We proposed the development of a motion sensor game in which users could be a part of the experience and immerse themselves in a 3D re-creation of a Siekopai village. The users could choose whether they wanted to be a butterfly or a frog to follow the course and explore the village.

    The Otavaleña Girl

    The Otavaleña Girl

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    The Otavaleña Girl

    The Otavaleña Girl is a hyper-realistic 3D-animation of a painting by the Ecuadorian artist Rafael Salas.

    The interaction is activated by a motion sensor when visitors pass in front of the painting. The girl, who at first is static, comes to life and talks with users in Kichwa and Spanish and tells them about her community and her customs.

    Interactive Museum Map

    Interactive Museum Map

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    Interactive Museum Map

    We developed an interactive map to guide visitors through the museum collections and exhibits. The map also provides general information about security, restrooms, the cafe, and the gift shop. Each element links directly to points of interest and content pages.

    Website

    Website

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    Website

    We developed the museum website to provide information about the collections and exhibits, events, a news page, and information on how to schedule a visit.

    Curiosities Cabinet

    Curiosities Cabinet

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    Curiosities Cabinet

    The Cabinet of Curiosities is a game that tells users the story of how many museums originated from the private collections of people who acquired items based on particular themes to display in their homes.

    When playing the game, users are encouraged to organize their own collection by grouping various objects into categories and storing them in different drawers and cabinets.

    Photogrammetries

    Photogrammetries

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    Photogrammetries

    We developed an application with the photogrammetry of two outstanding pieces from the pre-Inca period of Ecuador. To assemble the 3D photogrammetries, we took more than 500 photos of each of the pieces.

    In the application, users can manipulate the piece as if they were holding it in their hands, they can zoom in and see the details and texture, and they can zoom out and spin the piece around. They can also touch interactive features that provide more information about the cultural elements represented in the piece.

    360º Projection

    360º Projection

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    360º Projection

    The 360-degree cylindrical dualview projection is the main installation that welcomes museum visitors. The video and audio design were carefully produced to generate an experience that conveys the message that life is lived in cycles, which is why a circular screen was chosen.

    Outcomes

    More than 1 million

    people have visited the MuNa since the reopening

    More than 50 mentions

    in the national media due to new technological applications

    5-star rating

    achieved by the audio guide app on Google Play

    40% conversion rate

    was obtained from website traffic on the first year